SHERATON HOTELS
GOING BEYOND THE CALL
DIRECTING & ANIMATION
Directed a series of short videos for Sheraton Hotels and Resorts that explores what it means to spread kindness, by featuring some of the unique stories of Sheraton employees across the globe.
Part of the global "Go Beyond" brand campaign, these videos showcased the real stories that the campaign was inspired by.
To capture some of the international stories, directed remote crews by sharing camera setup info, angles and light direction, shot lists, and direction notes. Once the footage was filmed, I took the content and created a series of vignette videos.
Directing
Photography
Editing
Color Grade
Sound Mix
Illustration
Storyboard
The Ripple that Goes Beyond
Illustrated, Storyboarded and Directed a short animation for Sheraton Hotels Worldwide. This was created as part of the "Go Beyond" campaign celebrating their employees efforts across the world.
The video was used as part of the social media campaign, to spread the new "Go Beyond" brand initiative to the thousands of team members across the world in the 435 hotels and 88 resorts in more than 70 countries worldwide.
Helping Hands
Ms Rosemary was a survivor of the Katrina Hurricane that devastated New Orleans in 2005. Afterwards, she moved up to Baton Rouge thinking it was safer then staying near the ocean. Shockingly, in 2016 her home was again destroyed by large scale flooding never before seen in the area. Sheraton Hotels of New Orleans partnered up with Habitat for Humanity to help the victims in the area. Ms Rosemary was kind enough to let us share her story.
A Timely Rescue
Maria Barbosa is a housekeeper at the Sheraton Dallas property. One day while tidying up a room she noticed a customers doll was torn apart from wear and tear. She took it down to the maintenance room and sowed it back up and retuned it to a thankful customer and their happy daughter.
A Tasteful Surprise
A customer and his son were visiting New York to attend the NY Wine & Food Festival, but to their disappointment they had to cancel their plans because the son was too young. To not let their trip be in vain, the team at Sheraton Times Square got together and created an special behind the scenes culinary experience at the hotel kitchen that rivaled the customers favorite show "Chopped".
A Most Creative Solution
Sebastian Garcia ( Director of Rooms ) at Sheraton Salta discovered upon having a brief conversation with a guest who is wheelchair bound that because of the carpet in the rooms, it's difficult for his wife to help him get into the bed. Immediately after discovering this, he brain stormed with the hotel maintenance team to come up with a solution that can make their experience more comfortable and enjoyable.
Sheraton Go Team
Sheraton flew select Go Team Advocates from around the world to Marriott Underground in Bethesda, Maryland for an Associate Insight Session to collect feedback for the brand’s evolved vision. We were the re to capture it and share the experience.